Cool Ambient Campaign – New York: Recalling 1993
This is a fantastic ambient campaign from the New Museum in NYC. It simply hijacked 5.000 pay phones all over New York City. Each of the phones is recalling a piece of history from 1993 when NYC was changing massively from a cultural and urban stand point. If you are in NYC, simply call 1-855-FOR-1993 from any NYC pay phone and just listen to what happened in 1993.
PS: Some more background of the campaign by Droga5 can be found here.
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