In the US, almost 80% of children between the ages of 0 and 5 use the Internet on (at least) a weekly basis. This is the results from a report by Joan Ganz Cooney Center and Sesame Workshop. The report, assembling data of seven studies, also illustrates the increasing parallel consumption of different formats of media at the same time. Some key findings: 60% of kids under the age three watch video online, 47% is the amount television accounts for those using all formats of media and 36% of kids between 2 and 11 use internet and TV simultaneously. It is also interesting to see how the use of mobile phones is on the rise in the young age target group. Of children ages 6 to 11, 20% own cell phones,
compared with less than 12% five years ago.
Stop talking to your mobile, talk to me! This could be the message that arises from a post that Rohit Bargava posted under the title “Overtweeting: Are We Becoming Socially Antisocial?”. And I think this is a valid question to ask ourselves these days: Is social media becoming a conversation killer and going against the odds of the Cluetrain Manifesto? I would say: No! It will just take some time to find the right balance. Let the hype period move on. Let people understand that the world is changing. Then we are becoming Socially Social. It is just a matter of accepting that the world is changing, that technology will become our bred and butter, and that we see how much more we could participate in information around people we know. Agree?