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427 search results for: social media

311

News Update – Best of the Day

Apple is one of the most mentioned brands in the bloggosphere. CNET editor Tim Lieberecht takes a different approach to argue about Apple -as a company- in the social media era – and compares them with another media company: Bloomberg. He asks: “But in the long term, can Apple sustain its community of loyal users […]

312

News Update – Best of the Day

The net gen world is exploring and surfing on the Google wave. As not everybody is familiar with the options of Google Wave, here comes a comprehensive user manual for those who want to have their questions answered and problems solved with their account. The video to the book “Throwing sheep in the boardroom” by […]

313

News Update – Best of the Day

How important it is to have a clear cut goal with your social media strategy shows an interesting auto comparison by Jeremiah Owyang. He compares two approaches: Shotgun (Toyota’s Yaris) vs Laser (Ford Fiesta). Are Twitter an LinkedIn moving closer to each other? Seems like that – the basis is status updates. “When you set […]

314

News Update – Best of the Day

Do you know how many Tweets we have for now worldwide? 5 billion (in the form of a reply to another user)! Caroline McCarthy (CNET) wrote about a company called Gigatweet that has been measuring the service for some time now… and sometiomes you ask yourself: Do we really have to waste the bandwidth by […]

315

News Update – Best of the Day

The best of the day post goes entirely to Gary Hayes social media count and the question: Can companies really ignore social media? Seen from the text message perspective (sms): Yes, they can… – seen from any other perspective: No, they cannot…! The most fascinating aspect for me is how many sms go around the […]

316

News Update – Best of the Day

The internet industry is in a change period. Harvard Business editor Umair Haque paints a great picture on the effect this has for the media industry. He explains “The New (New) Mediaconomy” and talks about the old media industry generating soda while the new (new) economy users want distinctive wine. Excellent description! If you think […]

318

News Update – Best of the Day

Although this sounds unbelievable… New study (online poll amongst 271 US CMO’s by ME&L Worldwide and PRWeek – Marketers ignore social media feedback. The findings… – 70% of marketers have never made change to their products and marketing campaigns based on consumer feedback on social media sites – 39% are not convinced of social media […]

319

News Update – Best of the Day

Is business becoming web-business? At least you have to plan holistically to make your company departments understand why it will become social, thinks Jeremiah Owyang. And I completely do agree with these thoughts… With the rise of social media the world is thinking about the future of advertising. And some companies are right in the […]

320

News Update – Best of the Day

As brief as possible as of flying to dmexco today… Who is talking about recommendations for a great Twitter account in a blog? I will today: TheRealPRMan, Steve Farnsworth, is a great source of information for social media and pr relevant topics… i.e. he found the post: 50 things for using Twitter for business. Social […]